Introducing TapMallorca: the NFC digital menu for your venue

Our new hospitality product: NFC chips your customers tap with their phone to see your menu, leave a Google review or join the WiFi. No apps, no reprinting QR codes.

We've been building it between projects for months, and it's finally here: TapMallorca, our NFC technology platform for restaurants, bars and hotels. The idea is simple: you stick a small chip on the table or by the till, your customer taps their phone, and your menu, Google's review form or the WiFi connection opens. No apps to download, nothing to scan. Here's why we built it, what exactly it does and how it gets set up in your venue.

Why we built it: printed QR codes go stale

TapMallorca was born from a problem we see every season in Mallorca: printed QR codes go stale. You change the menu, raise prices, launch a new Instagram… and you have to reprint every code in the venue. That's assuming the code is still readable, because on a terrace by the sea the sun, the humidity and the cleaning cloth finish off any sticker before the summer is over.

With NFC the chip is always the same — what changes is where it points, and you control that from your phone, in seconds, between services. If you want the full comparison of the two technologies, pros and cons included, it's in QR vs NFC for your restaurant's digital menu.

How it works in your venue

For the customer there's no mystery. They sit down, see the chip on the table with a short prompt, tap their phone and your venue's page opens. They don't have to install anything, open the camera or focus in low light. And in case an older phone has no NFC, every chip has a backup QR printed on it, so nobody is left without a menu.

For you, the work happens on the platform. From your phone you decide where each chip points, and you can change it whenever you like. If one day a dish comes off because the produce hasn't arrived, you change it in the menu and customers see the correct version from the very next table. The physical chips are never touched.

What you can do with each chip

The platform does quite a bit more than show a menu. These are the three main uses:

Scheduled menus. You can upload several menus and schedule when each one shows: lunch menu at midday, dinner menu at night, breakfasts at weekends. The chip picks the right one by day and time, so you don't have to remember to switch anything at the start of each shift. For a bar in Palma serving breakfasts, a lunch menu and tapas at night, it's the difference between three paper menus and a single chip.

Google reviews. You can place a reviews chip by the till that opens your listing's review form directly. You don't have to hunt for the link: we find your business and generate it for you. It's how you cut the request down to a single tap at the moment the customer pays; if you want to know how to ask properly, and ask everyone the same way, we explain it in how to get more Google reviews for your restaurant.

WiFi without passwords. Your customers connect by tapping the chip, without anyone dictating or typing the password. And if you change the router password, you update it once on the platform and the chip keeps working.

Real statistics and automatic languages

Every chip records its taps, and you can see them by month, day and hour. That serves a very practical purpose: knowing which chip works and where to place it. If the reviews chip barely gets used at the bar but does at the till, you know where it belongs. If the menu is mostly checked at a particular time, you know when it needs to be at its best.

The public page also detects the customer's phone language and shows itself automatically in Spanish, Catalan, English, German or French. On an island where the same terrace can hold a table from Hamburg, another from Manchester and another from Lyon, each customer seeing the page in their own language without hunting for a selector isn't an extra — it's the baseline.

Plans, setup and the season

Plans have no lock-in: pause or cancel whenever you want. There's a Starter plan with one NFC and a Pro plan with up to ten, and all of them include a one-off welcome pack with a visit: we come to your venue, configure the chips and design your public page with your brand. You don't touch anything technical.

There's also a Season plan built for the island's real calendar, with an automatic pause from October to March. Plenty of coastal venues close or slow right down in winter, and it makes no sense for them to pay the same as in August.

Beyond Mallorca too

Although we started in Mallorca, TapMallorca works in any city in Spain. In that case we ship the chips and help with the setup remotely, so the venue ends up working just as if we'd been there in person.

Questions worth asking before you start

Where does each chip go? Think about the customer's moments: at the table they check the menu, at the till they pay — which is when a review request fits best — and at the entrance or the bar they tend to ask about WiFi. What menu do you have today? If it lives in a PDF, this is a good time to organise it by service. And is your Google listing up to date? There's little point sending customers to leave a review if the seasonal hours are wrong; go through the most common listing mistakes before placing the chip.

TapMallorca is a product by Teix Web Studio, built in Palma with the same technology we use to run our own studio. If you have a bar, restaurant or hotel and want to see it working, the TapMallorca page has all the details and you can write to us from there: we'll come to your venue and show you, no strings attached.