How to get more Google reviews for your restaurant

The problem isn't having a Google listing: it's that happy customers don't leave reviews because nobody asks at the right moment. Five keys that work.

Almost every restaurant in Mallorca already has a Google Business listing. The problem isn't having one: it's that most customers who leave happy simply don't write a review — not because they don't want to, but because nobody asks them at the right moment.

First key: the moment matters more than the method. Asking for a review by email the next day almost never works; the customer has moved on. The highest-converting moment is right when they pay — they've just lived the experience, they're happy, and the phone is in their hand.

Second: reduce friction to a single tap. The more steps the customer has to take (search for your business on Google, find the review button, spell the name right), the fewer reviews you get. A direct link to the 5-star form — or an NFC chip by the till that opens it with a tap — multiplies conversion compared with asking out loud.

Third and fourth: ask, don't demand, and reply to every review. A '5 stars or nothing' sign puts people off; a simple 'Would you leave us your opinion on Google? It helps us a lot' works better. And Google favours businesses that reply to their reviews, good and bad — a polite reply to a 3-star review builds more trust in the next reader than ten unanswered 5-star ones.

Fifth: measure what works. If you don't know how many new reviews arrive each month or from which table or chip, you can't improve. With TapMallorca we generate the direct link to your Google listing automatically and you see how many taps each reviews chip gets — so you know exactly what's working.